
The majority of participants were drawn from visitors to the Barbican, a partner in the study
Photo: Julio Albarrán (CC BY-NC-SA 2.0)
Cinema screenings fail to create a new audience for opera
Live broadcasts are attracting a dedicated older audience who value affordability and accessibility, a new survey has found.
Around 85% of those attending cinema screenings of opera do not feel more compelled to see the art form live afterwards, according to a new survey. Although existing opera audiences do highly value th...
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