A nature writer, a conservation group and the Sámi people of Northern Finland have all been among the key influences on the work of Victoria Pratt, Creative Director of the interactive art studio Invisible Flock.
Share this article
The artist group Blast Theory was instrumental early on in our journey, before we were even sure what Invisible Flock was or could be. We met because Ben Eaton, who co-founded Invisible Flock, applied for a residency in their space. Back then he was still working in bars, doing a weekly commute between Leeds and Brighton to do three weekend shifts and then be back in the studio on Monday morning. Over the 12 years we have known them, our relationship has evolved into a lasting friendship. Blast Theory provided us with a model of openness and support that shaped the way we worked and the kind of organisation we have become. It was not about the work as much as the way the work is made and how you think of yourself as an artist. Their generosity and quiet support is something we have tried to replicate in how we support younger artists and peers.
