Developing strong and lasting connections with young people can have strategic benefits for your organisation
Photo: Upstart Projects
Giving youth a voice
Engaging with young people is a sound investment in future audiences, says Annabel Thomas – provided you are clear about why and how you are doing it.
Youth engagement is key when considering a strategy for growing audiences over time. Indeed, many studies show that early exposure to the arts is a driver for participation as an adult. But it’s...
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