
PWYC opens doors to live theatre that would otherwise be financially inaccessible
Photo: James Allan
How to solve a problem like affordability
Four years ago, Battersea Arts Centre launched a Pay What You Can scheme to widen access to live theatre. Robbie Kings has been evaluating the scheme.
As top price tickets in the West End exceed £300, it’s easy to overlook the vast segments of society for whom even £20 - or £5 - is unaffordable. For many, the cost of attending live theatre remains p...
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