
Only 11% of the organisations surveyed were using social media to attract younger audiences
Digital technology isn’t improving audience outreach
New research says that “when it comes to reaching more diverse and younger audiences … digital may be having less of an impact now than when the study began in 2013”.
Digital technologies are having less impact on audiences as cash-strapped arts organisations become more risk averse, a study says.
Research from Arts Council England (ACE) and innovation foundation N...
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