Partnership to ‘unlock’ Sunderland’s creative sector

A new partnership to boost the creative industries has launched in Sunderland.

Sunderland Culture will lead 'Unlock the City' in delivering workshops, mentoring and other support to "increase confidence and facilitate a more diverse, sustainable and profitable creative sector" in the region. The 18-month initiative, funded by a £325,000 Coastal Communities grant, is part of a wider investment in the city.

Sunderland City Councillor John Kelly said he was delighted to see the programme taking shape: "It will provide a real boost for our creative industries and everyone who works in them, helping them to grow and thrive."