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What happened to STEAM? The push to re-brand arts subjects as SHAPE

Academics behind the campaign say a new label will “unite and celebrate” these subjects and their role in rebuilding a post-Covid economy.

Adele Redmond
3 min read

A new campaign led by Arts Council England and the London School of Economics is seeking to raise the profile of arts subjects with a snappy moniker.
The rebranding exercise aims to enshrine a counter...

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